Looking for some web space? UK based? If you want to attract visitors from the UK then it is a smart decision to use a UK based web host.
You may be thinking that the Internet is a world wide service and that it doesn’t really matter but there are many advantages to using the services of a company based in your country.
There are certainly some gains to be had in terms of your web site performance. If your web server is based in the United States or Hong Kong it will take longer for your web pages to appear for visitors from the UK. Now this might only be seconds but think about this – web surfers expect instant results and will simply not hang around if your web site appears to be slow.
What about using a .co.uk or a .com domain name? Well if your target market is the UK then you will always be better off using the .co.uk extension in your domain name. You will get higher rankings in the UK versions of the search engines, Google, Yahoo and Bing (formerly MSN). It will also leave your potential visitors in no doubt that you are a UK based operation. If your site is a .com or .net they will have to search through your pages to find out where you are located. This is not a disaster but could be irritating for your visitor.
Here is another important factor in the location of your web space. UK based businesses want support from their web host when they are around i.e. during normal business hours. If your web server is in a different time zone then the chances are that the best support staff will not be available when you want them. This can be extremely frustrating, especially if your web site is experiencing technical difficulties or maybe is down and unavailable to your audience.
You may need to contact your web host for a variety of reasons. Web hosting companies offer a lot more than just web space these days and it may be that they are also your web design consultants, SEO and search marketing advisors and a number of other things. In fact it is a very good idea to get to know your web host personally. They often are in touch with what is happening in the UK market, with regard to the search engines, social networking and other avenues to get your web site noticed. Also you want to be able to pick up the phone and give them a call if you want to upgrade your account, launch a new site, get something technical done or just receive help and advice on a certain issue. If you have to call the USA to do this it can be really expensive and they certainly won’t have that UK experience that can be invaluable.
When it comes to providing you with high quality web space, UK based Compila are one of the best around. We have been in business for ten years and have thousands of satisfied clients. Click on our Web Hosting Menu above to see our web space packages for your UK hosting needs.
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