Thank you for your comment. I agree with you that employee social media over use is a problem for businesses. That is why I believe it could be important to set down guidelines at the very start.

I think your solution is a very good idea and one many other businesses could adopt. I hope very much that it is paying off for you.

Regards

Harvey

I run a small business and although I do understand your stand point on the importance of social networking and certainly do see the need for businesses to adopt this form of advertising in their marketing mix, I must say (and I am sure I am not alone), as a business, I lose hours upon hours every week through my staff using facebook and the like during working hours. Statistically, businesses accross the globe are losing millions of pounds in downtime through its staff using office time to socialise with their friends on Facebook etc.

My comment isn’t all bad though as I did come up with a solution. If you can’t beat them, join them

My solution was to turn this downtime into a positive forward step for my company. I got my staff to build a facebook and twitter page for my business. I now organise regular meetings with my staff to discuss what content we should post onto our facebook and Twitter pages and find that now, they are less occupied with their own pages and more occupied with pushing our business pages. No more downtime

Regards

Colin Andrews